Issue link: http://publications.winnipegfreepress.com/i/681012
who's who women in business 19 W e are strengthened by diversity of thought, experience, and the many dimensions of diversity that define our team and enrich our lives. We strive to reflect the communities within which we serve and by actively recruiting diverse talent, we better ensure we achieve that. As the women of RBC Commercial Financial Services, we proudly stand shoulder to shoulder with each of our valued clients just as we stand shoulder to shoulder with one another. Together, we at RBC share in our global purpose to help clients thrive and communities prosper. We believe that your goals are our goals and your Somedays are our Somedays. We are in business with you. We recognize that taking this journey alongside you requires us to have the knowledge to provide you with meaningful financial advice that will help move you closer to your business objectives. We each possess industry specialization and the tools to ensure you have access to advice that responds to the unique needs of your business. But excellent financial advice can never just be for today. It must also respond to the realities of yesterday, prepare you for the challenges of tomorrow, and anticipate your needs for down the road… and it begins with a conversation driven by you. That is why we introduced Your Business 360°. Your Business 360° provides you with control over the agenda every time we meet to ensure your needs are being met. An online pre-meeting tool, Your Business 360° invites you to reflect on those themes important to you and your business whether you are seeking to finance the growth of your business or exploring options for winding it down. By investing 15 minutes to think about the year ahead, you are already creating a dynamic plan to help your company sustain growth, leverage market opportunities, and maintain momentum. Your Business 360° will guide our enhanced advice conversations as we explore topics such as managing cash flow, business risk, employee loyalty, and borrowing and credit while we also explore growing your business in new markets and planning for business owners. While we pride ourselves on our industry specialization, no one knows your business and your needs better than you and so we feel you should play a lead role in setting the agenda each and every time we meet. We recognize just how important your time is to you and so we are committed to continuously exploring new and innovative mobile and digital solutions so that you have choice on how, where, and when you deal with us – choices that fit your business and your lifestyle. When we talk about your needs, we know that this must extend beyond the business itself. From your boardroom to your living room, from the factories to the fields, we believe you deserve tailored solutions that meet the unique needs of you, your business, and your employees. That is why we in RBC Commercial Financial Services proudly collaborate with each of our RBC partners together to offer you and your employees the full scope and scale of RBC's capabilities and services. With many of you, we share in the belief that giving back isn't something we do – it is who we are. We at RBC are proud to support hundreds of organizations and events across our province that matter to you – from SHEday to We Day, from the Canadian Women Entrepreneur Awards to the annual Manitoba Farm Women's Conference, from Innovate Manitoba to Start Up Winnipeg, and from The Eureka Project to Futurpreneur Canada, these are just some of the many ways we strive to help communities prosper while providing social and business entrepreneurs the resources and means to pursue their dreams. What inspires us every day are the people across our province in communities large and small where the entrepreneurial spirit shines bright across Manitoba. It is the diversity of ideas across diverse industries contributed by diverse individuals that make this province a great place to live and work. And that is why we bring our full diversity to work every day at RBC. We aren't One RBC despite our diversity, we are One RBC because of our diversity. We are the women of RBC Commercial Financial Services and we, along with all of our colleagues, will strive to earn the right to be your first choice every time. ❚ Connect with an industry specialist at rbcroyalbank.com/commercial One RBC The women of RBC Commercial Financial Services WE ARE ONE RBC BUT WE ARE ALSO AN RBC THAT CELEBRATES AND HONOURS DIVERSITY AND INCLUSION.