MANITOBA'S CLEAN ENERGY FUTURE CONT.
Colleen Kuruluk: “We want to ensure people think of energy efficiency first. Energy is invisible, so it’s a bit of a marketing and communications challenge, but we’re up for it. For our business customers, we can help make a commitment to and the benefits from sustainability visible for attracting and retaining talent or communicating to a customer base.”
PHOTO BY DARCY FINLEY
Ben Graham: “We need to really involve the business community in key deci- sions. In Europe, they’re placing tariffs on non-green imports from other coun- tries. Considering where we’re starting from, Manitoba is in a great position to leverage those types of tariff positions because we can export green energy- produced products.” Tracy Schmidt: “We have to make the adoption of low- or zero-carbon alterna- tives more accessible and affordable. We want to ensure that as we head into this CHALLENGES
clean energy transition, that it’s a just transition that brings Manitobans along and meets them where they’re at.” Bram Strain: “Some of the carbon tax money is not going back to incentivize the large producers, the people that can really make a difference, for instance, the logistics industry. Everybody’s getting a carbon tax back equally, and it’s not being invested into reduction. Manitoba does not get enough ‘prior learning credit’ for investments in hydro.”
– CEO, Efficiency Manitoba
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SUMMER 2024
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