Manitoba Chamber of Commerce
Issue link: http://publications.winnipegfreepress.com/i/70344
<< Continued from page 21 No matter how the story is delivered, Burgess and Duguay are big fans of augmenting traditional advertising with a social media presence on Twitter, Facebook and YouTube. The goal is to create content that's so engaging that people will seek it out and share it with others. The social media aspect builds community with customers and gives clients continual access to feedback. Coelement has produced short films and commercials for McDonald's restaurants, cutting-edge tech firms HelloWallet and XtremeMac and sporting goods giant Schwinn. Closer to home, they've worked with the City of Winnipeg, Children's Rehabilitation Foundation and Manitoba Hydro. Part of their success lies in knowing their strengths and using them to their clients' best advantage. If they feel another agency's skills are better suited to a client's needs, they don't hesitate to recommend the client take their business to that firm. "We don't necessarily see these firms as competitors," Burgess says. "They would do the same thing for us. That's the kind of relationships we share." www.thecoelement.com CANADIAN MENNONITE UNIVERSITY Enrol today at CMU's new www.cmu.ca Redekop School of Business Bachelor of Business Administration (4-yr. & co-op option) Majors in Accounting, Business Management, Human Resources Management, and Not-for-Profit Management Bachelor of Arts (3- and 4-yr.) Major in Business and Organizational Administration + 1. 204 . 782 . 5858 We match your business requirements to today's ever changing technology. OUR EXPERTISE: OUR SPECIALTIES: Voice | Data | Video | Wireless VolP, UC & IMMERSIVE TELEPRESENCE SOLUTIONS SOUND ADVICE FOR OVER 10 YEARS IN: Telecommunications Strategic Planning Technology and Vendor Selection Solution Implementation Services System Evolution Planning Project Management www.considerthepossibilities.ca 22 MBiz June 2012 CAPITAL